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Last year, Goldenvoice, organizers of the popular Coachella festival, installed a huge dome full of tech experiences at the inaugural Panorama Music Festival in New York City. The Lab, as it was known, blew people away. This year it’s back, and three times larger than before.
It’s also more immersive, as artists were required to increase interconnectivity, according to Justin Bolognino, founder and CEO of META — the company that curated the artists featured in The Lab. “Eight people, minimum, had to be able to interact with an installation at the same time,” he told Digital Trends.
We stepped inside The Lab, explored its exhibits, and spoke with the lucky fans who experienced it alongside us. Here’s what we saw, heard, and yes, smelled.